Top Art and Design Apps in Australia: Q4 2024 Performance

In the fourth quarter of 2024, Australia saw intriguing trends in the art and design app category across a unified platform. Here's a closer look at the performance of the top five applications.

Canva: AI Photo & Video Editor demonstrated a fluctuating revenue stream, peaking at around $164K in late September and gradually declining to $114K by the end of December. Weekly downloads showed a strong start at 23.9K, with a significant rise to 33.1K by late October, before stabilizing around 27K by year-end. The app maintained a robust active user base, beginning with 444K and witnessing a peak of approximately 514K in late November.

AI Video - AI Video Generator experienced a varied revenue pattern, starting at $7.6K and hitting a high of $12K in late October, before settling at $5K by December. Despite a strong download week in late October at 10K, numbers dwindled to just under 2K by the end of the quarter. Active users also saw a notable increase in early December, reaching 4.9K.

Ink AI – Tattoo design maker maintained a steady revenue stream, hovering around $3.6K to $4K throughout the quarter. Downloads varied, beginning at 1.9K, peaking at 3.1K in late October, and closing the quarter at 2K. Active user engagement saw growth, climbing from 6.1K to a high of 8.6K in late December.

AI Image Generator: ImagineArt showed a gentle decline in revenue from $2K at the start to $1.4K towards the quarter's end. Downloads were relatively low, starting at 1K and decreasing to 605. However, the app maintained a stable active user base, consistently around 25K.

Lastly, DaVinci - AI Image Generator had a steady revenue increase from $6.2K to $8K. Downloads were modest, ending the quarter with a slight uptick to 2.6K. Active users fluctuated, with a notable peak of 21K at the end of December.

These insights are sourced from Sensor Tower, where further detailed analytics can be explored.